Current Name Game
Flesh It Out: Naming Fake Meat
Can you tell the difference between the latest fake meat engineered in a lab and the real deal? Well, Whole Foods shoppers didn’t when the two were accidentally swapped in May 2013 (that is, until the grocery chain issued a recall). Despite being lauded for taste, texture, and eco-friendliness, these test tube tasties still have a big barrier to growth—er, acceptance—in the marketplace: the name. Neither “fake meat” nor “plant-based protein” leaves a great taste in your mouth (both are pretty offal). C’mon, PopNamers, don’t butcher this!
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Brought to you by: catchword
International Meat of Mystery
I Can’t Believe It’s Not Beef!
EcoMeat
Falogna
Meat Magic
Swapmeat
Faux Flesh
Fake Steak
TLC (Tastes Like Chicken)
Neat Meat
Meatastic
Neat
Meat Cheat
Meat Feat
Meat Your Match
vegeturkey
Faux Gras
Plantastic
Mimica
Herbalicious
Fofillay
Green Meat
Sirlux
Spam-G
The other other white meat
Betta
BTM (better than meat)
Mock Meat
Imeatation
Pretenderloin
Fauxlet Mignon
Greenburger
Greentein
MD (Meat Double)
PROtein
MeatUp
NOT-wurst
Pleat (plant meat)
A.M. (Artificial Meat)
WorcherErsatz
Veat (veggie meat)
Zeat
Great (green meat)
Fhicken
Connoissirloin
Veatgan
sacred
meatlessmeat
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