Current Name Game
Boomer is Better: Renaming “Senior Citizens”
Our later years are supposed to be the golden ones, but the language around senior citizens doesn’t reflect that optimism. Perpetually youthful-feeling Baby Boomers have come to expect longer lives with higher quality, so why are they stuck with words that sound so, um, elderly? According to a recent study, half of so-called seniors don’t like the word “senior,” with most preferring “Boomer” or another term. We say it’s time to show our elders proper respect. What would you rename “seniors”?
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Brought to you by: catchword
Big Boomers
Toddler Boomers
Post-Middle Agers
Middle Aged Plus
Junior Seniors
Wiselies
Golden People
Golden Kids
LaterOns
BBs (baby boomers; sounds like babies)
Bolders (bold+old)
Boldtimers
Boldfolks
LeisureTimers
Oldies
Old Timers
Golden Oldies
Boomerangs
Gold Timers
Boomtown
Boomies
Boommates
Sterlings