Current Name Game
Starbucks serves up cup reform
Maybe you’ve already given up your resolution to drink less coffee. But are you ready to throw away your disposable cup habit? Starbucks hopes its $1 reusable tumbler is cheap enough to get you to go green. The plastic cups will look just like the paper version, and customers get a dime discount for each refill. The coffee kahuna is hoping it’s incentive enough to reduce the 4 billion cups that go into the landfill every year. What would you name these eco-conscious cups?